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Digital Marketing Executive - ELT

Date 2013-03-18 08:03:06 Location : Europe

Our client is a leading publisher of Educational and Academic books and journals, looking for a Marketing Executive to join their ELT Publishing team. This role is based in Cambridge and would be an excellent opportunity for someone with ELT experience and a good background in Digital Marketing.

Key duties:

Coordinate marketing communication activities and support the implementation of marketing campaigns for a range of products, including supporting the marketing and promotion of ELT digital products, including mobile apps and eBooks
Ensuring all email marketing templates, adhere to best practice and produce monthly email reporting.
Run engaging and interactive social media campaigns
Employ analytics to measure ROI and campaign success
Provide support to the web project team as necessary
Developing a good understanding of customer and competitor activity
Ensure online catalogue, web pages, title database records and the relevant sections of the ELT Marketing intranet are maintained

Experience / skills required:

Digital Marketing experience is essential
Strong digital skills, including Web Analytics and Content Management Systems
Strong copyediting skills
ELT experience would be advantageous
Strong interpersonal skills
For further information, please apply online or email a CV and salary expectations to

Contact: Stephanie Hall